This website was produced as a prototype for the Department of Film and Video Production (in collaboration with the Web Design and Interactive Media department) at the Art Institute of California, Los Angeles by students in class entitled “Interactive Design for Entertainment.” These five students worked as a design production team taking on specific roles and working within client design constraints, audience studies and an 11 week time-span to produce a functional website and a brand identity backed by solid research and user testing in the realm of “audience entertainment."


